Vol 13 No 1 (2023): Jurnal Manajemen

Articles

• PENGARUH PROMOTIONAL MIX, ATMOSPHERE, DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN KULIAH (Studi Kasus Mahasiswa Universitas Pelita Bangsa Kota Bekasi)

  Nabilah Syifa Savira,  Indonesia

  Supartono Supartono,  Universitas Pelita Bangsa,  Indonesia

  Kurbandi SBR,  Pelita Bangsa University,  Indonesia

  1-14

  • Nabila (English)

  Abstrak views: 379 , Nabila (English) downloads: 321

• Pengaruh Kualitas Pelayanan, Promosi Dan Harga Terhadap Keputusan Pembelian Konsumen GoFood (Studi Pada Mahasiswa Angkatan 2019 Konsentrasi Pemasaran Prodi Manajemen Universitas Pelita Bangsa)

  Alfira Lianita,  Universitas Pelita Bangsa,  Indonesia

  RR. Wening Ken Widodasih,  Universitas Pelita Bangsa,  Indonesia

  15-24

  • Alfira (English)

  Abstrak views: 1480 , Alfira (English) downloads: 1570

• PENGARUH DOW JONES INDUSTRIAL AVERAGE (DJIA), INFLASI, TINGKAT SUKU BUNGA DAN HARGA MINYAK DUNIA TERHADAP INDEKS HARGA SAHAM GABUNGAN (IHSG) (STUDI KASUS PADA BURSA EFEK INDONESIA PERIODE 2018 - 2022)

  Viki Yuliarta,  Indonesia

  Nataliana Bebasari ,  Universitas Pelita Bangsa,  Indonesia

  25-39

  • Viki (English)

  Abstrak views: 593 , Viki (English) downloads: 625

• Testing The Effect Of Debt To Equity Ratio And Dividend Payout Ratio On Stock Return In The Food Industry And Beverages

  Deni Sunaryo,  1Student of the Doctoral Program in Management Science, Faculty of Economics, Terbuka University and Lecturer at Serang Raya University, Banten Indonesia,  Indonesia

  Etty Puji Lestari,  Lecturer of Management Science Doctoral Program, Faculty of Economics, Terbuka University, Banten, Indonesia,  Indonesia

  Siti Puryandani,  Promoter Team for Doctor Program in Management Science, Faculty of Economics, Terbuka University and Lecturer at STIE Bank BPD Central Java, Indonesia,  Indonesia

  Hersugondo,  Promoter Team for Doctor Program in Management Science, Faculty of Economics, Terbuka University and Lecturer at Diponogoro University, Indonesia,  Indonesia

  40-60

  • DS (English)

  Abstrak views: 615 , DS (English) downloads: 347

• Implementasi Promosi Digital Produk Tabungan Emas pada PT Pegadaian Cabang Cikampek

  Dani Nugraha Dani Nugraha,  Universitas Buana perjuangan karawang,  Indonesia

  Uus Md Fadli,  Universitas Buana Perjuangan Karawang,  Indonesia

  Laras Ratu Khalida,  Universitas Buana Perjuangan Karawang,  Indonesia

  61-75

  • DN (English)

  Abstrak views: 448 , DN (English) downloads: 443