Vol. 12 No. 2 (2024): Lontar : Jurnal Ilmu Komunikasi

					View Vol. 12 No. 2 (2024): Lontar : Jurnal Ilmu Komunikasi
Published: 2024-12-30

Articles

  • Digital Content Marketing as Business Strategy for Japanese Video Game Company in the Network Society

    Abyan Nurfikri Muhammad, Universitas Indonesia, Indonesia
    Kurniawaty Iskandar, Universitas Indonesia, Indonesia
    297-309
    DOI: https://doi.org/10.30656/lontar.v12.i2.9496
    Abstract views: 551 , PDF downloads: 953
  • Sentiment Analysis On The Conversation Pattern Of The @QUWEENJOJO Account's Apology Regarding Gofar Allegations Of Harassment On Twitter

    Ludi Azhari Lesmana, Universtas Al-Azhar Indonesia, Indonesia
    Resman Muharul Tambunan, Universtas Al-Azhar Indonesia, Indonesia
    Imsar Gunawan, Universtas Al-Azhar Indonesia, Indonesia
    Safira Hasna, Universtas Al-Azhar Indonesia, Indonesia
    310-321
    DOI: https://doi.org/10.30656/lontar.v12.i2.7808
    Abstract views: 338 , PDF downloads: 359
  • Collaborative Strategies for Managing Mangrove Ecotourism: Raising Awareness and Stakeholder Participation in Sustainable Tourism

    Dian Irmayanti, Universitas Multimedia Nusantara, Indonesia
    322-333
    DOI: https://doi.org/10.30656/lontar.v12.i2.8744
    Abstract views: 506 , PDF downloads: 580
  • Representation of Social Criticism through Morgans Journalist Characters in One Piece Anime: Examining the Meanings Behind and Propaganda

    Triwiyoso, The State Institute of Hindu Religion Gde Pudja Mataram, Indonesia
    334-341
    DOI: https://doi.org/10.30656/lontar.v12.i2.9302
    Abstract views: 759 , PDF downloads: 2323
  • Socialization of Islamic Values Related to Environment Preservation at Misykat Al-Anwar Pesantren in Bogor

    Rizaldi Parani, Universitas Pelita Harapan, Indonesia
    Eva Elitanisha Mirelya Angeline Hia, Universitas Pelita Harapan, Indonesia
    Herman Purba, Universitas Pelita Harapan, Indonesia
    342-354
    DOI: https://doi.org/10.30656/lontar.v12.i2.9729
    Abstract views: 392 , PDF downloads: 317
  • Utilizing Storytelling As A Persuasive Communication Technique In The Branding Of HMNS Perfume Products

    Fani Agung Mulyani, UIN Sunan Gunung Djati Bandung, Indonesia
    355-365
    DOI: https://doi.org/10.30656/lontar.v12.i2.9229
    Abstract views: 845 , PDF downloads: 1156
  • Marketing Communication Strategy on Instagram Social Media @ninetynine.indo in Increase Brand Awareness

    Yoga Permana Putra, Universitas Ahamd Dahlan, Indonesia
    Eka Anisa Sari, Ahmad Dahlan University, Indonesia
    366-375
    DOI: https://doi.org/10.30656/lontar.v12.i2.9611
    Abstract views: 865 , PDF downloads: 756
  • Critical Discourse Analysis of Teun A. Van Dijk's model on @gerindra's TikTok Content in Gaining Gen Z Votes for Prabowo Subianto in the 2024 Election

    Anggi Aprilia, Universitas Lampung, Indonesia
    Feri Firdaus, Universitas Lampung, Indonesia
    376-387
    DOI: https://doi.org/10.30656/lontar.v12.i2.9300
    Abstract views: 980 , PDF downloads: 1568