The Effect of Rebranding Lays to Customer Loyalty with Brand Image as A Mediation Variable. LONTAR: Jurnal Ilmu Komunikasi, [S. l.], v. 10, n. 2, p. 113–125, 2022. DOI: 10.30656/lontar.v10i2.4948. Disponível em: https://e-jurnal.lppmunsera.org/index.php/LONTAR/article/view/4948. Acesso em: 10 apr. 2025.